VISIBILITY & CREDIBILITY

Trade shows are a major influence in fashion. They are for retailers that are forward thinking, inspiration seeking, and power wielding. With an unrivaled collection of top buyers and innovative designers, trade shows change the conversation. From visibility to credibility, exhibiting at a trade show has hundreds of benefits for your brand. Establishing a presence gives you a powerful platform for meeting new customers, reaching out to your existing clientèle, and increasing your brand’s influence with the world’s most coveted buyers and marketers.

A major element of BUTIK's marketing strategy is the participation in trade shows, providing designers and brands concentrated exposure to out-of-town buyers and press. BUTIK’s attendance at trade events as a group provides our retailers with a comprehensive package including registration, negotiations with show organizers, set-up and design of exhibition spaces, and of course, a sales staff with well established relationships.